Candy Collection, Moms Night Out And Big Smiles-Welcome To Kidz World

Candy Collection, Moms Night Out And Big Smiles-Welcome To Kidz World

Candy Collection, Moms Night Out And Big Smiles-Welcome To Kidz World

By Cheryl Conway

It’s all about the kids at Kidz World Pediatric Dentistry & Orthodontics in Cedar Knolls-from the bright, inviting fun décor, to its comforting services and community support.

Established just more than a year ago, in August 2017, Kidz World Pediatric Dentistry & Orthodontics provides comprehensive dental care to children six months and older. From routine cleanings to braces, Kidz World can take care of all its patients’ needs when it comes to oral health care.

Not a typical pediatric dental office, Kidz World is loaded with vibrant décor featuring children themed painted walls, video games and a welcoming, warming staff.

“We strive to provide a fun and supportive environment for children, and our goal is to create a positive dental experience for your child,” as it states on the website, offering “such comprehensive care with an atmosphere like no other. From the minute patients are greeted at the door, kids are welcomed with a colorful fresh water fish tank, tablets on the walls with video games for kids of all ages and a bubble wall with cool effects.”

Located at 218 Ridgedale Ave # 203, Cedar Knolls, Dr. Michael Paul Lateiner, 38, of Whippany is the original owner if Kidz World. Known as Dr. Mike, Lateiner was named “New Jersey Family Magazine” Top Kids Doctor for ten years in a row and as “New Jersey Monthly” Top Dentist for the past seven years.

He received his Doctor of Dental Medicine degree from the University of Medicine and Dentistry of New Jersey in May 2005, now known as Rutgers University Dental School.; earned a specialty in pediatric dentistry in which he has been board certified since 2009; and received a master’s in dentistry. He is currently on staff at Morristown Memorial Hospital, teaching and training dental residents there.

Lateiner is married to Gloria, who is also a dentist, and they have two children.

In his office, Lateiner has brought on another pediatric dentist, Jennie Lee; and an orthodontist, Mark Bogdan.

Providing the full gamut of services when it comes to dental care, Lateiner specializes in digital x-rays and digital impressions at Kidz World, he notes.

Most of his clients come from the local vicinity, with the youngest patient from six months or after their first tooth, as recommended by the American Academy of Pediatric Dentistry.

After receiving his bachelor’s in biology from Fairleigh Dickinson University in Madison, in 2001, Lateiner decided on pediatric dentistry for his profession because of his “love of kids,” he says. “Making them smile and not be fearful of the dentist,” is what he enjoys the mos

He extends his involvement with kids outside the office by team sponsorships and charity work.

“We sponsor town baseball and soccer teams and donate to local tricky trays and many events at local schools,” says Lateiner. “We do free dental education presentations throughout the year but specifically in February for dental health month to thousands of kids. We also donate to because our son was born with cleft lip, so that’s important to us.”

For Halloween, Kidz World Pediatric Dentistry and Orthodontics held its second annual Candy Buy Back event by collecting unopened candy Nov. 2, 5 and 7. Collected candy goes to Operation Gratitude which sends candy to troops overseas.

Kids’ moms are important too. The office has planned a Moms Night Out for some holiday shopping, Nov. 14, from  5:30 p.m. to 9 p.m.
Wine and small bites will be provided along with some specials such as $550 off Invisalign Scanning that day only; whitening products, toothbrushes and kids flavored toothpaste.
A variety of vendors are signed up to attend featuring makeup, spa packages, crystal, scrubs, nail products, vacation planning, au pair services, light-up bottles, personalized wine glasses, mugs and totes.

The staff at Kidz World Pediatric Dentistry and Orthodontics goes the extra mile to make sure all of their patients are comfortable.

“We will always tell your child about each procedure and how it works, show your child what it looks like, and then perform the procedure when they are comfortable,” as it states on the website. “At Kidz World Pediatric Dentistry and Orthodontics we have a large, friendly inviting staff that are specially trained and highly qualified in each area of their expertise.”

Dr. Jennie Lee

Lee was born and raised in South Korea before coming to the U.S. with her family in 1998. Growing up in Wayne, she received her bachelor’s in cell biology and neuroscience at Rutgers University; got her D.D.S. from New York University, College of Dentistry; and spent another two years at Rutgers School of Dental Medicine to complete a specialty training in Pediatric Dentistry to pursue her love of helping and working with children.

Dr. Mark Bogdan

Bogdan of Scotch Plains received his bachelor’s at Fairfield University; his D.D.S. from the University of Maryland Dental School, in which he graduated Magna Cum Laude; and got his orthodontic residency at the University of Medicine and Dentistry of New Jersey, now Rutgers University Dental School.

“I absolutely love being an orthodontist,” he says in his bio on the website. “Every day in the practice brings new people into my life, people I’m able to build friendships with while helping them achieve the beautifully confident smile that will transform their life. I love seeing my patient’s face when they complete treatment. When a patient finishes and looks at me, with their beautiful new smile, and says, “You have changed my life,” I am humbled and rewarded. It is an honor to help people improve their lives.”

For more information call 973-585-6756 or visit


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